Shanuka Shehan

Home
Digital Media

Boost or Build: The Smarter Way to Run Facebook Ads

If you're still hitting the Boost button, you're only scratching the surface.

Yes, it's quick. Yes, it's easy. But if you want real results—segmented targeting, A/B testing, placement control, custom audiences—Ads Manager is your game-changer.

Think of Boost as fast food. Think of Ads Manager as a custom meal cooked for your audience.

💡 My take? Use Boost for basic engagement. But for serious campaigns with ROI in mind, always go with Ads Manager.
Experienced strategist on Digital Media Landscape. Skilled in Digital Media, Digital Marketing, Digital Journalism and many more Information Technology related subjects.